Sci Fi Wire undergoes transformation

Sci-Fi & Fantasy, Television

Sci Fi Wire, the news service of the Sci Fi Channel, has moved off the cable network’s server and adopted more of a blog format at scifiwire.com. (Formerly the URL was the slightly more complicated www.scifi.com/scifiwire.)

Not that you need any other source for science fiction news and gossip than Nerdvana — I’m just saying.

SCI FI Wire is hot news about movies, TV, games, books, top celebrities and more. Red-carpet photos. The newest movie trailers. Sneak peeks at upcoming TV shows and seasons. Exclusive on-set interviews. And with the team behind SCI FI Weekly, we’re about to add all sorts of new content: Top 10 lists, exclusive Q&As, satire, dispatches from the front lines of science fiction, fantasy and the supernatural, funny stuff and a lot more.

Click through to read the press release from NBC Universal.

SCIFIWIRE.COM LAUNCHES AS STAND ALONE NEWS SITE

Successful Website to be a Source for Breaking News

NEW YORK – January 5, 2009 – SCI FI Channel’s SCIFI.com, the world’s most heavily-trafficked genre Web site, will spin off its popular daily entertainment news service into a new stand alone site at SCIFIWIRE.COM, it was announced today by Craig Engler, Senior Vice President of SCI FI.com and SCI FI Magazine. SCI FI Wire is the premiere source for fast-breaking entertainment news related to science fiction, fantasy and horror on topics ranging from TV and movies to books and games. Rapid growth in traffic and ad sales propelled the relaunch SCI FI Wire as its own site, which will include a new logo and redesigned homepage.

“The SCI FI audience is passionate about technology, gaming and entertainment, so those three affinity areas were the natural places to expand our brand,” said Craig Engler in making the announcement. “All three have been tremendously successful for us both in terms of audience and ad sales, and we expect Dvice.com, Fidgit.com and the newly launched Scifiwire.com to thrive in 2009.”

SCI FI Wire is the third new site launched by SCI FI in the past year and continues the brand’s expansion strategy into the areas of technology, entertainment and gaming. In November 2007, SCI FI unveiled the technology site DVICE.COM, which has since become a Top 100 blog with nearly 700,000 unique visitors each month. In 2008, SCI FI also launched the game site FIDGIT.com and its popular Game Center, which features casual games based on SCI FI properties that link registered players together using social networking features.

Launch week exclusives to include:

  • A sneak peek from the critically acclaimed drama series Battlestar Galactica, returning January 16.
  • Interviews with the cast of the new hit television series Fringe.
  • A first look at Caprica, the anxiously awaited prequel to Battlestar Galactica, featuring Eric Stoltz, Esai Morales, Paula Malcomson and Golden Globe winner Polly Walker.
  • Viewers can watch a clip from the new original dramedy series Warehouse 13, coming to the Channel this summer and starring Eddie McClintock, Joanne Kelly and Saul Rubinek.
  • Breaking news about the upcoming series Dollhouse and Terminator: The Sarah Connor Chronicles.
  • As the two-part season finale of Sanctuary approaches, fans will be treated to a preview to see whether Dr. Magnus (Amanda Tapping) and her crew can stave off the Cabal before they unleash a plague onto the entire abnormal community.

Launched in 1997, SCI FI Wire started with a few news updates and then grew into a stand-alone sub-section featuring original content. It now has nearly half a million readers and serves millions of page views each month.

SCIFI.COM is the world’s largest sci-fi entertainment Web site with more than 3.5 million unique visitors each month. Its award-winning original content ranges from a daily entertainment news service, SCI FI Wire, to full episodes of hit TV shows like Battlestar Galactica and Ghost Hunters.

SCI FI Channel is a television network where “what if” is what’s on. SCI FI fuels the imagination of viewers with original series and events, blockbuster movies and classic science fiction and fantasy programming, as well as a dynamic Web site (www.scifi.com ) and magazine. Launched in 1992, and currently in 93 million homes, SCI FI Channel is a network of NBC Universal, one of the world’s leading media and entertainment companies.