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ASU football team LEGOs? No, but the next best thing (I guess)

September 6, 2013
Jayson Peters
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ASUEver heard of OYOs? Yeah, me neither. But that hasn’t stopped ASU from partnering with OYO Sportstoys to launch a range of “LEGO-compatible” minifigures clad in Sun Devil uniforms.

Not an ASU fan? You can get similar minifigures representing other schools including Ohio State, LSU, Texas A&M, Kentucky, Georgia, Clemson, Nebraska and Michigan State.

Whereas an individually packaged and random LEGO minifig runs about $3, one ASU OYO minifig costs $12.99, and doesn’t appear to represent any particular player.

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